FRANCO PUGI was founded in the 1970’s by the young and creative entrepreneur Franco Pugi.
Pugi came from a family of industrialists involved in the textile industry therefore opening a door for him into the fashion world. Franco began his career driven by his passion and desire to revisit the authenticity of Italian craftsmanship and expertise.
The company logo, two galloping horses, was designed to represent the successful collaboration between Franco and his wife Elena in both life and work. During the 80’s and 90’s the business grew exponentially and the Franco Pugi brand achieved great recognition for its bags and accessories not only in Italy but in America and Japan as well.